Kim Kardashian has recently changed the outlook of her products to now manufacture things that are actually useful for different kinds of people to help them feel beautiful and confident at all times. First, the beauty mogul focused on Make Up lines which were a rather mainstream product coming from all sorts of celebrities and makeup moguls. She, then, decided to shift gears and focus more so on easy and effective contouring which can be done perfectly well every single time and also give people the confidence they need in covering up and highlighting certain features.
With her KKW Beauty contouring products having mixed reviews, the product that really blew up Kim Kardashian’s name in the beauty industry was her latest release of KKW body foundations. As seen on Keeping Up With The Kardashians, the star suffers from psoriasis herself, which affects her day to day life and work schedules when she’s on the job and on the move, needing to be present at a certain commitment but unable to do so due to her skin acting up. This particularly affects her public appearances and modelling career. Knowing how this keeps her closed up in her own home, she came out with a skin perfecting body foundations line that covers up scars and psoriasis skin imperfections specifically which was a hit for so many women around the world who were able to cover up marks on their bodies and revel their arms and legs again without feeling conscious about the marks.
With that massive success under her belt, Kim Kardashian has now moved on to releasing her own clothes wear line, which is nothing new except for the fact that this time she’s focusing heavily on shapewear, another practical and useful product the world could use and praise her for.
Instead of calling it shapewear, the star as opted to go with the title “Solutionwear” as that’s the purpose it’s made to serve. The product ranges in sizes from XXS to 4XL and comes in 9 different skin shades. On the topic of the line, Kim said on Twitter:
Finally I can share with you guys this project that I have been developing for the last year. I’ve been passionate about this for 15 years. Kimono is my take on shapewear and solutions for women that actually work. I would always cut up my shapewear to make my own styles, and there have also been so many times I couldn’t find a shapeware color that blended with my skin tone so we needed a solution for all of this.”
Finally I can share with you guys this project that I have been developing for the last year.
I’ve been passionate about this for 15 years.
Kimono is my take on shapewear and solutions for women that actually work.
Photos by Vanessa Beecroft pic.twitter.com/YAACrRltX3
— Kim Kardashian West (@KimKardashian) June 25, 2019
Showing off one particular product, a pair of high rise and mid-thigh length shorts, she called it the “solution short,” saying:
I developed this style for all of those times I wanted to wear a dress or skirt with a slit and still needed the support.”
Fellow model and loved super star, Chrissy Teigen, responded to this saying
Oh my god I don’t have to cut one side of my spanx anymore!!!!!” the famous foodie tweeted back.”
That all said, we’re excited and hyped for the release but an official launch date has not been announced as of yet.